News

QANTAS and Woolmark: Australian icons align

16 April 2013

QANTAS today launched its newly redesigned uniforms using fine Australian Merino wool, designed by one of Australia’s most talented expat designers, Martin Grant.

The new-look QANTAS uniforms, designed by Martin Grant and made from Australian Merino wool
The new-look QANTAS uniforms, designed by Martin Grant and made from Australian Merino wool.

The fine Merino wool woven into the new QANTAS designs has been traced back to about 50 wool-growing properties across Australia, including flocks from close to where QANTAS began at Longreach in Queensland.

Sheep grazing the wide open plains of the Riverina of New South Wales, under a perfect blue sky of the Eyre Peninsular in South Australia, amongst the cereal crops in the wheat belt of Western Australia and under the gum trees of the Victorian goldfields have produced the Merino wool for these brilliant designs.

The combination of Merino wool and QANTAS is a natural fit given the place both hold in Australia’s national character - both are central to the fabric of our nation.

A sustainably produced natural fibre, fine Merino wool is soft and breathable, keeping QANTAS staff comfortable in both cool and warm climates; perfect for wearing anywhere the world.
Longtime partner of The Woolmark Company, designer Martin Grant, said he was proud to work on this project.

“Designing the new QANTAS uniform was a wonderful challenge, drawing on my Australian heritage and aligning with my modern design aesthetic,” Mr Grant said.

“Merino wool was the logical fibre for the uniform, it needed to be comfortable, hard wearing and stylish and wool is the only fabric that can be folded up on long haul flights and brought out and worn proudly by the crew as they disembark at their global destinations.”

The Woolmark Company CEO Stuart McCullough explains, “We are very proud that the Woolmark logo is now attached to QANTAS uniforms. Martin Grant has been a strong advocate for our wool and his designs showcase wool at its best.”

For further information, interview or images please contact:

Melissa Grace      
Melissa.Grace@wool.com    
t. +61 (0) 416 196 379