Velvet, or velour when knitted, is a fabric prevalent in textile history and synonymous with luxury. Wool elevates a premium velvet fabric, adding an elegant drape and the functional benefits of wool.
The addition of wool elevates the already premium velvet fabric features whilst also adding an elegant drape, improved stain resistance and most importantly warmth and insulation to the end use product.
Manufacturing both traditional velour and velvet includes a shaving or thread cutting process which results in fibre shredding – wool’s natural properties mitigate excessive landfill contribution whilst avoiding chemical waste generation associated with synthetic velvet.
Innovations in Merino wool Merino Retract wovenwear which looks like boiled wool but has the resilience and anti-pilling performance of normal wool.
24 Jul 2020
Product innovations
Wool Face Masks
24 Jul 2020
Wool face masks made provide the wearer with a natural, reusable, hygienic and soft alternative to synthetic face masks.
Product innovations
Wind and water resistant wool
Using the latest OPTIM™ spinning techniques, Woolmark and Nanshan have created a windproof and waterproof fabric made from 100% Australian Merino wool.
Product innovations
Merino wool denim
As denim continues to remain one of the world’s most popular fabrics, it was only a matter of time before brands began incorporating a high-performance fibre such as Merino wool into their denim.